Integrity Bank & Trust’s (IBT) ongoing partnership with the Alzheimer’s Association, has spanned several years, with a special annual commitment made in 2015.
Members of IBT’s leadership staff volunteered to help provide direction on a newly developed Resource Development Council and agreed to serve as Presenting Sponsor for the inaugural Moving the Mission Forward Research Reception. This reception served as a major donor recognition and cultivation event, and was strategically held prior to the Reason to Hope Luncheon (an ask event based on the Benevon Model) to maximize the attendance of this targeted audience at the luncheon, as well as the impact a financially successful luncheon would have on the mission. In addition, Integrity Bank & Trust provided sponsorship dollars and hosted potential donors to attend the 2015 luncheon.
Furthermore, Integrity Bank’s leadership staff rallied their employees, vendors, clients and the community and raised over $8,900 from their annual golf tournament to support the Alzheimer’s Association and put Integrity’s team in first place for the 2015 Walk to End Alzheimer’s taking place in September.
This year’s multi-faceted partnership involving financial commitment, leadership volunteerism and employee participation exemplifies a wide spectrum of mutually beneficial opportunities and corporate philanthropy at it’s best!